Project tasks
Make a digital project that will support the video and encourage the audience to engage in longterm communication with the brand, which will collect pre-orders for La Piemontina products.
The concept of
We redesigned site with an emphasis on the 2022 wine harvest:
- Carousel contained brand values and philosophy, technical aspects of wine production.
- Introductory video showed scale of production and urged to make a preorder for 2022.
- Pre-order is available through: phone, WhatsApp, mail.
- We developed and implemented CJM which will suit any user.
Chips project
RESULTS
- Increased brand awareness
- Pre-orders were received in the first week of launch
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